Updated: Nov 6, 2019
Are you launching a new business and see the need for a strong social media presence? Or maybe you've created your accounts but don't have the time or expertise to manage them effectively? Click here to see how easy it is to hire a social media manager to lighten your load!
Here are 5 reasons you need to hire a social media consultant for you business, brand or blog:
#1 - You don't have time. Running a business takes blood, sweat, and tears! You don't have time to develop a social media strategy, design graphics, and schedule engaging content - but a social media manager does!
#2 - You don't have the knowledge. Social media algorithms, trends, and laws (yes, laws!) are constantly changing. Your consultant can adapt your strategy to the ebbs and flows of social media so your brand doesn't get left behind.
#3 - You need real-time customer service. Clients no longer want to wait 1-2 business days for an answer to their question: they want to know NOW. Social media managers serve as real-time customer service reps, responding to private messages, inquiries, and comments within hours - not days.
#4 - You need a "voice". Chances are you feel like you're chasing your tail, tossing up random quotes on Instagram and re-sharing content on Facebook that does well for your competitors. But who are you? Your social media strategist not only creates your plan of action but executes it with a consistent stream of content and a singular "voice".
#5 - Your advertising budget is small. Over 70% of consumers look to see if a brand can be found on social media and use platforms such as Facebook, Twitter, and Instagram to contact a business with customer service concerns. Allocating advertising dollars to the development of a strong social media presence allows your clients to find you where they're looking for you.
Your social media consultant can offer you monthly packages, projects by price or a la carte services to customize your strategy to your needs and maximize every penny you spend.
Plus, they're a tax deductible expense that doesn't require benefits!